Can Technology Help Improve Communication with Your Clients?

Business - meeting in an office, lawyers or attorneys discussing a document or contract agreement

In the legal sphere, there are several points of communication that are essential for a practice: initial contact—when a potential client finds your firm and reaches out; working contact—when your firm and the client are working together to build the case at the center of your association; and continued contact—the communication that fosters referrals and the completion of financial matters. These are some of the most important aspects of client communication, and there is technology out there to help you with all aspects of this.

How to Improve Client Communication by Utilizing Technology

  • Initial Contact – With the internet’s communications resources, it would seem like you could just jump onto the web and drum up business. However, this is not often the case. You have to be able to figure out how to reach an audience that needs your services and will be receptive to your help. Social Media tools available on Facebook and Twitter allow you to focus on these groups; however, these tools come at a cost. This means you will have to pay close attention to the returns you achieve from this technology.
  • Working Contact – Sometimes while working with a client, the time you spend on the phone can drag out. This can increase expenses at your firm if you rely on conventional phone lines or mobile service. New technologies are now allowing you to sustain long, quality phone conversations using the Internet as your communication method. These VOIP phone services are often cheaper than normal phone services and utilizing them can help you maintain a stronger line of communication to clients for less money.
  • Continued Communication – Needing to communicate with a client after a settlement, verdict or other legal transaction can be difficult. However, computer system tools are now available that can help you create emails, texts or even automated phone calls that will allow you to remind clients of deadlines they may be forgetting. Some of these tools can even setup client portals so they can conveniently complete these tasks on a simple personalized web page. This makes completing post case work easier and let intrusive.

The world is constantly changing, and with these changes comes new ways to communicate. These communication channels can be both a boon and a curse to law firms in general. Knowing how to utilize technology is key, as is analyzing the costs involved in putting these solutions together. The IT professionals here at Exactify help law firms figure out what technological solutions they need, how to implement them, and how much it will cost.


Posted In: All posts

Posted On: June 7, 2018

Posted By: Exactify.IT

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